Data is at the heart of the modern world and empowers us all, but at the same time we need regulations to keep the use of that data in check. The EU’s General Data Protection Regulation (GDPR) represents one of the biggest change in data protection laws in the last 20 years and is due to come into full force on 25th May 2018. There is much for organisations to prepare for and with less than 18th months to go there’s not much time to do it in! Read on to find out more…

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The lack of timely information can be a real tragedy, a concept that the ancient Greeks knew well.  When Kreon sends word that Antigone is not to be executed, his remittance arrives only after she has killed herself rather than be buried alive. Kreon’s wife Eurydike, overcome with grief, takes her own life as well.


When Aegeus sent his son, Theseus, to slay the minotaur, he told him to show white sails when returning if he was successful and alive. Theseus forgot to put up the white sails, and Aegeus, in his grief, threw himself into the sea that still bears his name, only moments before the messenger announcing Theseus’s return arrived.  


Examples abound of the tragic consequences when information arrives too late in more recent time, too. On July 4, 1932, Marie Curie died of what was later determined to be radiation poisoning. Madame Curie had been awarded two Nobel Prizes – for Physics in 1903 and for Chemistry in 1911 – for her experimentations in radiation, isolating Radium, and defining the international standard for measuring radioactive emissions. Hermann Joseph Meller had been studying the effects of radiation since 1927, but the results of his studies identifying radiation sickness would not come in time to save Curie.


In my one-minute video Analytics Drives Computing Model Evolution, I discuss today’s need for information in real time.



The amount and types of big data are growing at an astounding rate, and the analytics needed to parse that data and find the answers to the big questions are advancing as well.  A late answer, however, is as unhelpful as no answer at all, and at the pace of business, medicine, and science today, we increasingly need answers in near real time, and from a variety of sources. 


Data no longer moves linearly.  Today, comprehensive analytics tools to work with that data are just as important as a reliable storage solution. When it comes to big data, you need a flexible and comprehensive solution that can provide fast answers to time-critical questions.


You need Analytics to build your successful future...



... before it’s too late.


From Jean-François Marie

Head of Product & Solutions Marketing EMEA




Day 5 here in Dubai, for GITEX 2016. This is our final day.... my feet thank you.


I have decided to have a look around and check and understand where the world is going in terms of being connected, and how rapidly

it is moving forward to that goal. And the questions I had in mind were:

- What is not connected?

- Am I SMART if I am not connected?

- What is not yet generating data?

- What is not demanding Analytics?


So here are a few lines about my experience and what I expect to happen for our business.

I think it is really difficult to answer to the question: what is not connected? Because more and more devices are connected. We all know
that, and this starts with us. But here I am not considering human and his sevral 10s of devices, but really those billion of devices which
are appearing to "simplify" our lives.

And this is really interesting what I discovered.


Let's start with a small number of those new things:




A smart lightning system combining WiFi, video surveillance, parking management, and so on.

I found also an interesting number of drones of all size to do transportation, and surveillance for instance. 
I do not forget all goodies you can wear such as shoes, watches, clothes, bikes, you name it.


It is also interesting to see the evolution of connected cars. You control them from a smartphone, get all sorts of reports,
start/stop them remotly, record your trips and spendings, limit speed for your kids, and so much more.

By the way, I liked very much the local police car: a connected Mc Laren Smiley Wink





So not all is yet connected but the world is working on it.


Does this prevent us being SMART?

Certainly not, but it seems that this is the buzz word to use is SMART: SMARTphone, SMARTcities, SMARTradios... What is next?




smart radio.PNG


SMART does not really represent the device itself, but the things you can do with it. SMART defines the use of a certain intelligence,
and more and more selfmanaged, autonomous components do integrate some. I have seen also that Artificial Intelligence is associated with some

connected devices.Perhaps bringing them faster on the SMART side of things.

We are not that far from Terminator... If this is so, I am happy not to be considered as a SMART person...


That is really amazing to see all those new devices with a connection, hoping for our business to generate a huge amount of data.

I am sure they will.


I have also discussed with a company which is doing VR systems to help understand the body and its internals.

But you would ask: where is that connected?

Their expectations is to get direct patient data from MRI into their systems in order not to represent a generic patient but yourself.

In my blog Big Data Analytics Can Help You Find Big Answers, I have explored the relation between the amount of data to correlate and Analytics.

This VR tool is just a great other component here: imagine the possibilities when it comes to display a combination of DNA, blood, MRI analysis
into a single VR 3D and interactive display?

There is no limit but time, computing and price to what we can do today.

At least our imagination is endless.


So to my original question: am I still SMART if I am not connected?, I would answer that in our evolving world no.


And every single component will generate data and will do some kind of data analysis.

The data streams seem endless.

The Analytics possibilities are promising, but will demand a such big amout of resources that I am not sure we can sustain the load today.

But at NetApp we are working hard on it, to make businesses SMART, to define what SMART IT is.


Thank you GITEX 2016 for all those great experiences and amazing demonstrations. 


From Jean-François Marie

Head of Product & Solutions Marketing EMEA



3D car.jpg


Day 4 at GITEX 2016 here in Dubai is again a source of interesting experiences.

Today I have decided to explore a bit more the 3D printing features and future, and let me tell you this is surprising.

Just have a look at that 3D printed autonomous car on the picture above. This provides us with a quick view of large objects
being 3D printed today.

And there are many of them: it could be simple toys and components for cars, planes, phones, replacement parts, etc.


3d prints.PNG


I also met the ATLAB guys. They have really a nice initiative to enable innovation. They use cheap 3D printing to allow any
school to help pupils to bring their dreams to life. And there is now a Gulf 3D printing Olympiad to which
you can register at:

What I see here is that by simplifying and democratizing the hardware you remove inhibition and let your ideas go. Excellent!


So if you can print a toys, small pieces, cars, what prevent printing mechanical parts such as this one below? Nothing !!


 3D part.PNG


So imagine a near future where our customers print their disk arrays... We will enter an era in which hardware will be at the plastic price!!

It will be more than a commodity world in which we are already in.


So yes, storage hardware is a commodity, we know that. The real value is in what helps build the next generation data centers, or what we can
call the ZTDC, Zero Touch Data Center.

It is software APIs driven, which a combination of DevOps technologies, enhanced end to end automation.

At NetApp, our Data Fabric vision embraces completely this new philosophy. It is Data Management anywhere, anytime, anyway.

Our new components, plug-ins and devices are ready to be consume this way.


So if you are a fan of Apps, APIs and development come an see what we are doing. Participate in one of our hackaton, and build
the ZTS apps (Zero Touch Storage applications) of tomorrow.


From Jean-François Marie

Head of Product & Solutions Marketing EMEA







Yet another day at GITEX 2016, and I must admit that there is always a way to find really cool stuff happening over here in Dubai.

Today, on my way to meet a customer, and by chance, I stopped by the Etisalat booth when they just announced their new phone.

No it was not an Apple show...

It is the thinnest phone in the world with only 1,6 cm in thickness. Really amazing.


But the raising technology you see the most is Virtual Reality!

I do not know if you managed to watch that incredible series of Iron Man movies featuring phantasmagoric virtual reality designs of all
kind of fancy things. I thought it was just not close to happen. I must admit that I was wrong.

It is here and now!


Virtual Reality combined with Artificial Intelligence (AI) connects Virtual to Reality.

As I explained rapidly in my previous blog, Earth is not flat it's round, Virtual reality has brought a lot to gaming.

And we have seen a great evolution in the quality of the design (3D, range of colors, contrats, ...), of the interactions (movement, water drops,
wind...). Look at those guys having a virtual trip in 4D (3D + move):





On our booth we have an interesting VR experience allowing you do draw around you in 4D. This is really cool stuff, and provides
you with a unique experience about how it is about when you wear those glasses. Believe me, quite rapidly you forget them.
You start experiencing another reality.


That new reality combined with AI has changed fundamentally the gaming experience, but also our lives when it comes to order online,

interact with cars, and so on. So finally VR has changed Virtual to become Real!


See the World in Augmented Reality.

The first fully self-contained, holographic computer! Interact with high definition holograms in your real world.


augmented reality.png


See how to learn from the body inside. You can cut and remove the different layers, move the parts and go inside by just moving your head


3D human.PNG


Have a look at the what may be a policeman of tomorrow:




And I feel like it is the same for IT.

Some years ago, virtualization has started in IT. I am not speaking about Mainframes which provided so much virtual features we have still
a hard time to make with modern IT, but I am referring to compute virtualization. It took all of us time to embrace it to make it the new normal
which it is today.


Now it is virtual everything: CPU, network, power, storage, etc. What if interesting is that it took us far less time to move in that direction.
And of the reason why is that we are getting use to that chance pace, and to virtual everything even at home.

The new normal starts to be virtual Data Centers, and this becomes our new reality.


So yes Virtual Reality has changed fundamentally our Reality. And I am sure this is just a start.

Anyway, I hope you really enjoyed the reading of this virtual newspaper!


From Jean-François Marie

Head of Product & Solutions Marketing EMEA