I’m a car guy. Yeah, I dream about screaming down the road with a Lamborghini – the V12 turning heads as I stare back with my mirrored sunglasses! Alas, reality always gets in the way. Lamborghinis are too expensive and totally unpractical, not to mention the fact that my thinning hair (or growing bald spot – whichever terminology you want to use) means I’d just get a sunburn on my head. What I do want to discuss, however, is Minivans – and how cool a minivan can really be.
Wow, that feels like a cold shower, huh??
Minivans are arguably the most versatile vehicle on the road today. They don’t have the ‘Italian sports car look’ or the ‘sophisticated executive’ look, but are significantly more practical and efficient than any other car on the market. They have tons of space and seating, get very good gas mileage, and are easy to get in and out of. On top of that, the newer minivans have some killer features: blind spot information systems, multi-angle rearview cameras, built in cooled “storage” box, heated/cooled seats, and ridiculous stereo and DVD systems with wireless headphones (so you don’t have to listen to Barney singing for the umpteenth time…)
All told, the minivan is not only an effective and efficient car – but also contains lots of interesting features which can almost make them - dare I say it - cool.
In my opinion, the market perception of Fibre Channel is a lot like the market perception of minivans. On the surface, it seems like a lot of people want to replace Fibre Channel with some other “newer” or “cooler” technology. And yet, when you take a little time to discuss their goals and requirements – we more often find that they are describing the attributes that Fibre Channel has delivered for years.
Brocade recently released our seventh generation of Fibre Channel ASICs and like the newest minivans, it’s not only practical and efficient, but also loaded with lots of cool features that architects and Network Admins find extremely useful. Our latest products not only have doubled the speed (16Gbps) but have also been optimized to work in a high density and bursty I/O environment, which is exactly the environment being driven by Virtualization and Cloud trends. We’ve also added cool new features, like Virtualization optimization, and automatic diagnostics, which allows for greater visibility into cable or optics problems before they become network problems. And our Partners and Customers continue to tell us that their Fibre Channel gear is extremely reliable (with some saying we are managing six-9s of reliability) and continues to be easy to use.
If Fibre Channel is a minivan, then it’s a “sleeper,” one with a V12 with a supercharger under the hood, heated seats, and lots of other cool features. Brocade continues to innovate and develop Fibre Channel because, like the Minivan, it’s the ‘go-to’ product for our most important and mission critical items. For network administrators, it’s their data. For us moms and dads buying minivans, it’s our kids.
And with Fibre Channel, you get that reliability and those cool features all in one. It’s like having a minivan that drives like a Lamborghini – without the need to put sunblock on your head…