I have a valid NOW login.. I can search the knowledge base, download system updates, fun stuff like that.
But the operations manager kit is listed as 'Not Active/Expired' on that link you gave and when I try to select a platform to download it, it says I have to request a license first.
My problem is technically solved, I got the software I needed from my vendor. But it still seems odd that software download is protected, when it requires a license to run at all.